Agree enitrely. But then I watched the film and got confused.
As I've said before, I'm not a fan of the word 'curation', and while the idea behind this video is one I agree with (see quote above) the quotes from the film, below, seem to contradict it, to some extent, and to land us right back in the mess of 'if everyone's curating, who's curating?'
"For me the role of a curatir is to fint the most interesting things within this massive onslaught of messy information." Rex Sorgatz
"We all started our sites by writing to ourselves but at some point you've got to give that mix of stuff that you like and you think is interesring and then also thinking about what will the audience appreciate." Piers Fawkes
Ideas are the most valuable thing. Good ones make all the difference; bad ones can hold us back, maybe even destroy us. If we can focus on finding the right ones, helping distill them, and transfer them as quickly as possible, we can get more of that. Curation is that means to the end.” Peter Hopkins
Below is an advert for the Danish support service Livslinien. If you're feeling suicidal, they're there to help. The ad features a suicide note from a father to his son, and while it's great that they're letting people know they're there to help, I can't help but feel that the QR code is totally and utterly redundant. The magazine version, as below, is just about acceptable, but the worst thing is that the outdoor ad is exactly the same. I'm talking outdoor in the middle of a busy shopping street. Feeling suicidal? Why not let everyone else know?
I will try to take a photo of the outdoor one next time I see it. I'll just be sure to do it subtly.
I'm not the world's biggest football fan, and I'm certainly not Argentina's or Barcelona's biggest fan, but Lionel Messi is enough to make me think about changing my mind. Every footballer in the world should be made to watch this and acknowledge the fact that you're a better player - in every way - if you don't dive like a girl.