Volkswagen Turkey
A clever use of a Facebook photo album, rather similar to the Smart Argentina thing on Twitter, for Volkswagen Turkey: Never stop... Unless you want to.
A clever use of a Facebook photo album, rather similar to the Smart Argentina thing on Twitter, for Volkswagen Turkey: Never stop... Unless you want to.
This is the second good crowdsourcing idea I've seen in just as many days. Ripley, a Chilean clothing and footwear company, wanted their catalogue to be a little different than all the other catalogues. They set up a outdoor photo studio, and invited all their fans to come and be the photographers which meant photos shared on every social media imaginable. The final results were then uploaded by Ripley, and the photos with the most votes got to be printed in their catalogue, together with the photographer's name. Pretty good idea.
A wonderful online campaign by Leo Burnett to save Troy Library in Michigan. A sneaky way of reacting to those who want to vote no to a tiny hike in taxes to save the library.