My arse. I'm not entirely sure this is 100% legit as A) can someone really have such a dumb idea? and B) all evidence of it now is nowhere to be found. But, from what I can tell from some links, American Airlines launched a search site for women. It's lovely and pink and simple - just what I want (image from The Consumerist).
I don't even know where to start, and don't think I really have to. I honestly think (hope) you'd be hard pressed to find a woman who would rather that site. Considering it's no longer up, maybe someone else realised that.
Thanks to Per for this.
Following an interesting article on Fast Company, The Case for Girls, discussing how, generally, people would rather a baby boy over a baby girl (I'd rather a girl, personally), Fast Company asked several of the most creative ad agencies in the world to rebrand girls. Some are good, some aren't so, and to be honest, it's really quite hard to believe that this was as good as they got (OK, OK, so the job probably didn't pay, and they had limited time).
Don't get me started on all the pink. Are we still really doing that? Do they not remember Della? It's depressing, and what's even more depressing is that the first ad with big, fat pink letters, is by Shout, part of She Says, 'a network of 3,000 ad women who collaborate outside their day jobs on campaigns directed at women'! Pink? Really? Eh...
The Facebook page, Accidental Daughters, is real, in case you wondered. I like this one.
This mess of pinkness is also from She Shout. It's depressing.
This is another interesting one, veering away from the dreaded pink-wash. They also have a fully-functional website - www.dontdissdaughters.com.
